So what is Fairtrade and why does Ethique believe so strongly in it? Fairtrade is about stable prices, decent working conditions and the empowerment of farmers and workers around the world.
We believe that by supporting farmers & producers directly and paying them a fair price, you not only get a better product, but their own environment is better protected as a result. In other words it’s about supporting the development of communities to have more control over their futures, and better protect the environment where they live. Fairtrade supports farmers and workers to gain greater revenues from business and through this they are empowered to control their lives. This approach is based on partnership and as such it embodies our B Corp principles.
Cocoa butter & Coconut oil are the ingredients we use the most of, so we “fairtrade” these products directly from cooperatives in the Dominican Republic and Samoa respectively.
We buy our cocoa butter from CONACADO- a farming cooperative in the Dominican Republic. The cooperative was set up to free their farmers from crippling debt and raise the communities collective wealth, improving conditions for all. They produce the most exquisite, organic cocoa butter we’ve even seen with an incredible chocolate-y scent. Watch a video about them here: https://youtu.be/GUFfyhjxuKE
Our organic, extra virgin coconut oil comes from a women’s cooperative in Samoa, who believe in supporting women and celebrating their culture. Their oil is silky smooth, with a light coconut fragrance and absolutely incredible for hair & skin. Watch how they make their oil here: https://youtu.be/y5Q835Hmyqc
We are always looking to increase our fairtrade, ethical buying channels. Whilst we ensure that our ingredients are produced sustainably, because we are still a relatively small company we buy the majority of our ingredients from middle men. We cannot wait to start working with more and more small producers so that we can expand our fairtrade practices.