• My Cart
  • checkout


Posted by

If I’m honest, I feel like a fraud when it comes to the subject of gender inequality. I have certainly had incidents where I’ve felt I’ve been treated differently by virtue of being a woman, but by and large I am extremely privileged to have access to many opportunities that so many women do not.

Privilege sprouts from many seeds but living in New Zealand has opened many doors for me closed to other women. World Bank data shows that over 90% of countries still have at least one discriminatory law on the books with New Zealand being only one of 18 countries with no legal differences between men and women. This year’s theme for International Women’s Day is #PressforProgress and it is countries like ours that should be leading the way.

Women run some incredible businesses around the world. Perri Drysdale, from NZ, founded and runs Untouched World and is an incredible champion both for the environment and women. Debbie Sterling founded Goldieblox, a company which challenges gender stereotypes in the toy aisle. Emily Woods runs Sanivation, which has a very clever, but simple solution to improving hygiene in developing countries. And of course, Rose Marcario, the CEO of Patagonia, arguably one of the most sustainable companies in the world. It is these role models that inspire me to push forward and dream big, both for the environment but also in order to do my bit to #PressforProgress for women around the world.

One simple thing I do to #PressforProgress is support women-owned businesses, like the above. One of my favourite raw material suppliers is Women in Business Development, a cooperative, run by women from Samoa. They produce a variety of different products; coffee, organic fruit and juices but their largest export is fair trade, organic virgin coconut oil. As many of you know, we use tonnes and tonnes of coconut oil and it all comes from there. The coconuts are harvested and the oil produced by communities around the Samoan islands. WiBDi facilitate the sales and logistics side of things, but it is very much a community-based organisation, which ensures that payment is not only a fair price, but that it filters through to the communities that need it. This is not just a philanthropic thought either, EY (Ernst and Young) notes that companies that incorporate women-owned businesses in their supply chains report greater vendor competition and a stronger competitive advantage.

I look forward to being able to expand this side of the business as we grow and partner with further women-owned businesses both locally and around the world.